ferm LIVING draws on Scandinavian design traditions and retro charm – but with a distinctive graphic edge that makes every item firmly contemporary. ferm LIVING is rooted in Denmark, where Trine Andersen founded a graphic design studio in 2005. The decision to start her own business sprang from a personal vision of a bird on a branch, ready to take off. That bird remains a part of the ferm LIVING logo today. The name ”ferm” was inspired by the grandmother of Trine Andersen. When she said that someone was “ferm på fingrene” – i.e. skilled with their hands, literally “good with their fingers” – it was high praise indeed. The ferm LIVING range is modern, but also has a reassuring homelike quality.